Tag: advertising

Check out ads for some skincare products and you might have to flip back to the cover to see if you’re reading a beauty magazine or a science text. A company may use technical terms and say its claims are “clinically proven,” but the Federal...

People often rely on advertising to provide information about products. So regardless of the pitch, it’s critical that the information be accurate.

American Plastic Lumber (APL) advertised its plastic lumber products — including picnic...

Thinking about squeezing into that itsy bitsy teeny weeny yellow polka dot bikini — or baring your bod in that form-fitting suit? It’s beach season, and those quick weight loss products might seem appealing. You’ve probably seen the ads for pills...

If you’re looking for a mortgage, ads for “$0 money down” may be tempting. But if they hide fees or don’t disclose the true terms of the deal, they’re misleading, and they violate the law. In fact, the FTC recently settled charges with a...

Name a common health concern, and there’s probably a dietary supplement that promises a solution. But when advertised promises aren’t backed up with adequate proof, the Federal Trade Commission sees a problem. The makers of the BrainStrong Adult...

Earth Day is April 22 – and thoughts may well turn to spring cleaning. Maybe you’re ready to brighten your home with a fresh coat of paint. Maybe your garden can use a little pruning. If you want supplies or paint that are better for the...

As part of the FTC’s crackdown on deceptive practices related to the sale, financing, and leasing of motor vehicles, Courtesy Auto Group of Attleboro, Massachusetts has agreed to settle charges that it deceptively advertised that consumers could...

The FTC’s Used Car Rule has been the law of the land since 1985. It requires used car dealers to post a Buyers Guide on cars they offer for sale. The Guide gives customers important warranty and other information to help them make an informed...

Ever hear an expert review on a news segment or talk show? The experts might recommend a number of products, and hey, they’ve tried out the products themselves — and they’re experts appearing on reputable programs — so they must know what they’re...

When spring finally comes, you may want to spruce up your outdoor space with new furniture, fences or even a deck. And chances are you’ll rely on advertising for solid information about the products you’re going to buy.

The Federal Trade...

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